Services

Identity + Branding

A brand identity package for small businesses that includes a branding questionnaire, mood board, logo design, social media icon, typeface recommendations and color palette.

Pattern Design

Illustrated patterns for prints, packaging, etc. I specialize in illustrated icon pattern design as well as subtle + pastel pattern designs.

Custom Design

I do take on projects specific to a client's need. After branding projects are completed, I also support clients with design, as needed. Contact me to learn more and develop a custom quote.

1. the standard Branding package

WHO IT’S FOR
This package is for small business owners who want to invest in wholistic branding (it’s my most popular request).

BRANDING QUESTIONNAIRE
Questions for client that help us walk through the purpose and solidify the identity of your brand.

MOOD BOARD
A collection of imagery (photography, type, color) that client and designer agree upon to represent brand.

LOGO DESIGN
Three logo design concepts to choose from. Once final logo is chosen, client receives final logos in a variety of formats (full color, black and white, reverse, web, print, etc). Many color varieties are provided.

SECONDARY ICON
An icon or logo that is flexible at a small size for social media usage. Many color varieties are provided.

ONE MARKETING MATERIAL
Client's choice of one simple marketing material to be designed with the new logo + branding. Examples include: business card, sticker or Instagram promo template, etc.

BRAND GUIDELINES DOCUMENT
A compilation of final approved logo, logo in use example, fonts, and color palette values. This is a useful guide for applying your logo and branding in the future.

2. the essentials Branding package

WHO IT’S FOR
This package is for small business owners who want to invest in branding, but have a more limited budget. They’re more interested in paying for a logo and a minimum amount of branding. More design services can be invested in later on.

BRANDING QUESTIONNAIRE
Questions for client that help us walk through the purpose and solidify the identity of your brand.

MOOD BOARD
A collection of imagery (photography, type, color) that client and designer agree upon to represent brand.

LOGO DESIGN
Two logo design concepts to choose from. Once final logo is chosen, client receives final logos in a variety of formats (full color, black and white, reverse, web, print, etc). A few color varieties are provided.

SECONDARY ICON
An icon or logo that is flexible at a small size for social media usage. A few color varieties are provided.